
Case Studies
Freja New York
Freja is a luxury handbag brand based in New York. They are known for their thoughtfully designed handbags for modern lifestyles.
We tested out a couple of ad concepts, reels, and unboxing/ASMR style videos.
Analytics

Curology
Curology is a skincare company founded by Dr. David Lortscher in 2014. It provides personalized skincare treatment and sells customized products online.
49%

Half of total conversion
Drove the highest conversion out of 11 other UGC Creators
0.36% OCTR
+5% compared to average UGC content
3.6% OCVR
+111% compared to average UGC content
+14% CAC
+87% CPMs compared to average UGC content

Appas Pizza
Appas Pizza is a Pizza Parlor based in New York. Their menu consists of Korean Style Pizza with their signature sweet potato crust, cocktails, and a wide variety of sides.
I manage the content creation, SMM, branding, and influencer outreach.




Analytics


